Sponsoring & Advertising
Podcasts represent a huge opportunity for targeting key demographics, while also supporting important investigative journalism that makes a difference. Find out if The Lawless Files fits your business goals:
Who's Listening:
NATIONALLY: Podcasts are among the fastest growing channels in the U.S., where there were an estimated 120 million podcast listeners in 2021. Forecasts suggest that the number of podcast listeners will surpass 160 million in 2023 after increases of around 20 million each year.* Nationally, here's who makes up podcast audiences:
50% of U.S. podcast listeners are ages 35 and older
43% of U.S. men are regular podcast listeners
39% of U.S. women are regular podcast listeners
75% of true crime podcast listeners are women
THE LAWLESS FILES: The Lawless Files is available on all popular streaming platforms and reaches audiences in the U.S. and beyond. In its first two months, The Lawless Files podcast episodes have generated more than 50,000 plays and the project reaches more than 4,000 unique users monthly through www.TheLawlessFiles.com and our member email list. Here's who makes up our audience currently:
63% of The Lawless Files listeners are ages 35+
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66% of The Lawless Files listeners are women
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75% of visitors to The Lawless Files website are women
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43% of TLF paid supporters are between ages 25-44
Sponsorship & Advertising Opportunities
There are a variety of opportunities for businesses and organizations to support The Lawless Files while reaching a coveted audience of highly engaged listeners, including:
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Podcast Audio Ads & Sponsor Mentions
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Website Display Ads
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Email Marketing Sponsorships
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Social Media Promos
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We'd love to discuss your business goals and share specific opportunities for reaching your target customers through our platform. Complete the form and a member of The Lawless Files team will be in touch.